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Developing an Effective Sales Technique

Overview:

This highly participative Sales Training program was developed as a way for new sales representatives to acquire critical sales skills and for established sales representatives to refine or sharpen theirs. This program utilizes videos, exercises*, role-playing and discussion to meet the learning needs of every participant. We begin by identifying the most common mistakes sellers make and move through the sales process to teach the participants how to mange it successfully. Beginning with prospecting and finishing with handling difficult customers this program will show the participants how they can fully control the sales call.

Participants Will Learn To:

• Avoid common sales mistakes
• Prospect to identify high potential customers
• Save time by identifying the real decision maker(s)
• Handle objections and other sales derailers
• Manage difficult customers

Program Content:

• Identify common mistakes to be avoided
• Learn how to prospect and role-play
• Learn how wasting time with non-decision makers can be avoided
• Watch how experts control the sales call by handling objections and other potential derailers
• Identify why certain customers are difficult and develop strategies to turn them to your favor
• Participants will receive valuable material outlining the Mechanics of a Successful Sales Process, Useful Tools of the Trade, and Suggestions for How to Represent your Company Professionally.

* For in-house classes, exercises can be customized to reflect the company’s particular product or service.

Target Audience: New or Experienced Sales Representatives

Program Length: One Half Day (3.5 Hours)

Visit our Calendar of Events to register for this program. 

Cancellation Policy